To post commercial content on TikTok—such as videos with product links—make sure the following steps are completed:
- Use the Epidemic Sound Pro Plan
Commercial use requires a Pro Plan. Learn more here. - Switch to a Business Account on TikTok
TikTok requires commercial content to be posted from a Business Account. The video below shows how to switch to Business Account mode in the app.
Note: TikTok currently supports music usage of up to 60 seconds. Using music beyond this limit may result in videos being muted. Epidemic Sound will support longer durations as soon as TikTok allows it.
How to Confirm Music Usage Rights for Commercial TikToks
When uploading from a Business Account, TikTok will prompt a checkbox confirming permission to use the music. You must check this box to verify that you have rights via your Epidemic Sound license. See the video and screenshot below for what to expect.
Why a TikTok Video May Be Muted After Adding Product Links
A temporary TikTok issue may cause licensed music videos to be muted when product links are added—either in the video or in the account description.
If all steps above were followed and the video is still muted, contact us with the following:
- Email linked to your Epidemic Sound account
- URL of the muted video
- TikTok handle
- Screenshot of the error message
Enterprise users should contact their Customer Success Manager directly.